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Declare Independence from Gas Prices
By Robert Skrob | July 1, 2008
While we take time this week to celebrate our nation’s independence
it’s hard to overlook the affect $4.00 gasoline has on the economy.
You can’t turn on the television without hearing a discussion of
raising food prices, fear over $5.00 or even $10.00 gasoline and
the mortgage crisis.
Last August the mortgage crisis loomed over the economy. Now the
mortgage crisis is here, home sales are in a slump. The
construction industry is hurting as well as everyone who benefited
from cheap mortgage refinances, including Home Depot and Lowes.
To make matters worse, our dollar is weak, making commodities like
food (rice, corn, beef and pork) more expensive than ever.
I used to joke, Starbucks coffee is more expensive than
gasoline. Not so much anymore.
As a business owner, it’s critical to understand the economy we are
in and to take action.
There is a group of customers that are unaffected by gasoline and
food prices. The mortgage crisis has no impact on them.
If you could sell to customers struggling to keep up with rising
gas prices or you could sell to customers that are unaffected to
the cost of gas, which would you choose?
It’s easy to say, “Everyone buys gas, the people who don’t care
about the price must be a small group.” Not so. In fact, they
could be your largest source of new customers.
My marketing mentor, Dan Kennedy is hosting a tele-seminar on
recession proof strategies for you to use to promote your business.
Here’s some of what Dan will be covering on this
“not-to-be-missed” free tele-seminar.
* IMMUNITY TO RECESSION… How to find, attract and sell to “the
LEAST and LAST affected”
* SECRETS OF SELLING TO THE AFFLUENT ENTREPRENEUR
* HOW THE MASS-AFFLUENT TRADE UP…. Where the missed opportunities
are to increase transaction size
* WHO ARE THESE PEOPLE ANYWAY… are there really that many of them?
You can register for this call by visiting this link:
http://www.nobsaffluent.com/skrob
There are plenty of consumers, plenty of investors and plenty of
business owners spending plenty of money. Dan has just released a
new book he authored for Entrepreneur Press. It’s titled, No B.S.
Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No
Prisoners Guide to Getting Really Rich.
Dan is hosting this tele-seminar to give you a bunch of the
strategies and tactics in his new book. His plan is that you’ll
like the information he gives away so much that you’ll run out and
buy the book. No worries if you don’t. Truth is, with the great
information on this call you win either way.
The only way to get the details for the call is to register.
http://www.nobsaffluent.com/skrob
Register now in case this doesn’t come to your attention again.
I already have a copy of the book and am about 1/3 of the way
through it. One of the many things I learned is the affluent like
deals. They actually take pride in doing a lot of research before
they make a buying decision. Also, they like free bonuses.
That’s why I arranged for you to get a second free gift from Dan
when you register for this call of over $613.91 of his MARKETING &
MONEY-MAKING resources. You’ll receive more information when you
register for the call.
http://www.nobsaffluent.com/skrob
By the way, in case you’re curious, this call contains NO warm ‘n
fuzzies, NO academic theories: just hard core strategies from the
real word trenches… for successfully re-positioning your business,
products, services and self to attract customers or clients for
whom “price” is NOT a determining factor in their purchasing
decisions.
http://www.nobsaffluent.com/skrob
Topics: Marketing | 3 Comments »
May 11th, 2010 at 5:23 PM
Gas prices these days are just getting higher, i think the government should focus more on alternative energy.~“
October 1st, 2010 at 11:53 AM
gas prices are still on the rise today, we should go Alternative Fuel::;
November 8th, 2010 at 11:28 AM
gas prices will always increase that is why we should focus on alternative energy sources .