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Increased Credibility, Publicity and Profit
By Robert Skrob | November 28, 2006
Self-Publishing Secrets for Info-Marketers
Our country has a lot of respect for authors. Beginning in elementary school, we are taught to respect authors, admire their work and take what we read in books as undisputed facts. This creates an opportunity for you.
While books do not create large revenue streams, they give you increased credibility, open the door for major media exposure and enable many more customers to find you. However, don’t think that you have to spend hundreds of hours creating book proposals and begging publishers to print your book.
You can take control of your book and publish it yourself. Ten years ago, self-publishing was a case of “last resort”. Today it is often the first-and wisest-choice for info-marketers. Self publishing gives you complete control over content, self-promotion opportunities and distribution. Sometimes the editors who work at the big publishers become concerned about the level of self-promotion and overt sales messages that are within your book, which can limit the overall success of your efforts.
Here is a partial listing of the topics discussed on this call:
• The benefits of publishing a book to promote yourself as an expert.
• Why you would self-publish a book.
• The marketing strategies to have in mind before you begin writing your book.
• How to find a distributor to get your book into bookstores across the country.
• Leveraging your book for maximum media attention.
• Tactics to use within your book to maximize your sales as an information marketer.
• How to get your book written easily.
• How to go from finished manuscript to printed book.
Over the next few days take a look at the famous nonfiction authors that you have heard of including, Mark Victor Hansen, Robert Kiyosaki, Robert Allen and certainly Dan Kennedy. Each of these authors used books to launch or build multi-million dollar businesses. With the information revealed on this call, you can too!
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