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Practical Small Business Marketing
By Robert Skrob | July 21, 2008
There are several essential elements every business owner needs to create a successful marketing program. My guest John Jantsch, author of the book Duct Tape Marketing, and I talk about the essential elements of a marketing system that will generate more new customers for you.
Some of what we discussed included:
• The best way to start or reinvigorate your business marketing plan
• The 3 essential legs of your new customer acquistion stool,
• What to say to your prospects that will help you close the sale and make them willingly give you referals once they are happy customers
• A simple strategy to get free coverage in local newspapers, radio and television stations
Here is the link to the radio show:
Robert Skrob’s Business Profits Radio
Business Profits Radio is a weekly radio show dedicated to helping business owners make more money and go home earlier to spend more time with their families. Enter your email address in the box at the right so you are notified when new shows are posted.
Topics: Business Profits Radio, Marketing | No Comments »