How to Compete Against “Free” to Grow Your Paid Membership

Although I read two to three books a month, the backlog of books I have yet to get through is huge! Heck, I buy a couple of books each month, clients and friends send me more … Every month that goes by, I get further behind in the list of books I need and desperately want to read. Beyond all … Continued

Why I’ve Given Up Facebook Until After the Election, and What ‘Pokemon Go’ Reveals About Stopping Your Members From Quitting

I’ve decided to give up on Facebook. I can’t look at it anymore. Does everything have to be a flaming argument about the election? Even my closest friends have become lunatics about their chosen presidential candidate. I’ve long-since learned political discourse on Facebook is a total waste of time. But when I see an ignorant post, it just burns me … Continued

The simplest way to get customers

I have a coaching client who is working as hard as anyone I know.  Yet, he isn’t getting the results his hard work deserves.  And, when I suggest changes he’s SO busy keeping up with his current commitments it’s a challenge to implement anything new. In many third world countries children have to walk an hour in the pre-dawn darkness … Continued

Embarrassed by success

I’d finally accomplished everything I had been working toward for years, but now that I had it, I hated it. I was a consultant, and I had successfully tripled my prices. I exceeded my competitors’ rates by double. But I had a problem. I realized there was no way I could grow my income further without working even more hours … Continued

Do you have a number?

During my last three consultations with clients, the same issue came up, so I thought I’d share it with you here. Many of our goals are nebulous and difficult to think about because they appear far away and out of reach. To someone who has never earned more than $100,000.00 a year, “Build a million-dollar business” will seem like a … Continued

Approach your business like a professional

I played my best golf during college. On Tuesdays and Thursdays, my last class of the day was Governmental Accounting. I’d look over at my friend and with one nod to each other, we knew—there was no way we could sit through a lecture when the weather was so nice outside. So, we’d get up and leave for the golf … Continued

[Video] Minimum Churn Membership LiveCast

What if you had a thief break into your home while you were sleeping, creep into your bedroom, take your jewelry and cash, and then leave without getting caught? How upset would you be? Would it disrupt your normal life? How long would you tolerate someone robbing your home every month? Would you set up an alarm system or cameras? … Continued

Why there’s no “self-sufficiency”

For most of my business life I’ve been the type of person who always wanted to learn how do everything myself. Even things like network server maintenance.  It was so difficult explaining what I wanted or finding someone who could fix it, I just learned it and repaired it myself.  I figured it was easier to do it myself than … Continued

The secret hidden in plain sight

There’s an ultimate test of physical endurance and mental fortitude: a six-day, 153.2 mile ultra marathon across the Sahara desert called the Marathon des Sables (Marathon of the Sands). Competitors carry their own supplies as they compete in temperatures exceeding 120 degrees. The longest one-day distance covers 50.6 miles and includes 14.3 miles of sand dunes. Four-time champion Mohamad Ahansal … Continued