I have two clients that add, on average, the same number of members each month. One client just came on board, and has been holding steady at a respectable 15,000 members for the last three years. My other client has been with me for three years and is at over 50,000 members. The only difference between these two memberships is … Continued
PupJoy Leads the Subscription Box Industry by Enabling Pet Parents to Personalize Their Subscription Box Experience
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For 99 percent of the subscription economy, every subscriber receives the same thing. It would be unthinkable for a publisher to create a unique magazine for each subscriber, or for a SaaS company to create a unique software tool for each customer, or for an association to create a unique experience for each member. However, that’s exactly what the most forward-thinking subscription boxes such as PupJoy do every month. Continued
Big Transitions Often Force a Renewed Focus on Membership Retention and Growth
The toughest part of dropping our son off at college is that we miss having him around. Now, Kory and I have our home to ourselves again. It’s a lot simpler to shop for groceries, and preparing meals is easier when you are cooking for two. And while we certainly talk a lot, our son was another good conversation starter. … Continued
What You Can Discover About Membership Retention from Collaborating with 4,000+ Subscription Box Companies
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Discover how to grow your subscription business from the explosive growth of the subscription box industry. Subscription boxes have become the single fastest segment of the subscription industry over the last 12 months, as have the number of offerings. What leads to fast growth within subscription boxes can help you grow your own subscription economy business.
At the center of the subscription box industry is my recent guest on Membership and Subscription Growth podcast, Amir Elaguizy, the co-founder and CEO of Cratejoy. More than 4000 subscription boxes rely on the Cratejoy platform for marketing and fulfillment. Amir has seen what works within the subscription box industry and what leads some subscription companies to fail.
Membership retention comes down to subscription fundamentals, understanding what your customer wants, delivering tangible value and delivering a terrific unboxing experience. …Continued
Subscription Business Experts Reveal What It Takes to Grow Your Monthly Recurring Revenue
The Membership and Subscription Growth Podcast is now on iTunes, Google Play, and Stitcher! This podcast will help you attract new subscriber members, keep them longer and grow a vibrant tribe. You’ll learn easy-to-implement shortcuts for fast membership and subscription growth. You’ll discover how to get more new members to join and what to deliver that improves membership retention and … Continued
Use Tribal Leadership to Increase Membership Retention
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Reduce Your Monthly Failed Charges So You Collect More Recurring Revenue
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Retention Is the Key Element of Growth
I took the family to Ireland for more than a week this summer, and learned a lot about the people, the land, and the country’s history. It is a beautiful place, and there were friendly people everywhere we went. Bonus, I learned something about membership retention to share with you. One of the recurring narratives you hear, especially in the … Continued