The most expensive part of running a membership program is recruiting new members. Willie Miranda is generating leads, product buyers, and new members in the real estate niche using his new book, “How to Not Get Your Ass Kicked in the Real Estate Business.”

After creating his own successful real estate brokerage company, Willie has been a coach to the real estate industry for several years. Last year he launched his new product teaching agents how to get more listings and sell more homes through referrals. His focus now is on using that product revenue to invest in marketing and grow his membership.

It’s worth checking out Willie’s site and getting his book so you can see the videos he’s created to upsell the individuals who take him up on his free book offer. Even if you don’t get the book, from the landing page video, you can see Willie’s easygoing style. It comes across as honest and thoughtful. As someone you can trust. Willie created a strong new member funnel you can use as a model for creating your own.

About Robert Skrob

The problem with subscription membership programs is that members quit, I fix that problem. For more than 20-years I have specialized in direct response marketing for member recruitment, retention and ascension in diverse subscription members environments including non-profit associations, for-profit publishers/coaching, subscriptions and SAAS companies. For an evaluation of your current churn rate and how I can improve it, contact me here. I discover there are often two or three quick wins you can implement within a week to lower churn immediately, let’s talk about your quick wins.