The Double Your Membership in 2016 LiveCast series over the last two months was a terrific success. I worked personally with the participants, and you’ll benefit over the next few months by seeing the tremendous before-and-after transformations. And, they’ll benefit from their membership growth. What I’m most proud of, though, is the growth the members will receive. What I teach … Continued
Do Free Trial Offers Create New Member Growth or Member Churn?
Within this video you’ll discover: Do free-trial offers contribute to long-term member growth? The biggest downfall of programs such as Groupon and what it means for building your membership program. How to attract subscriber members who are grateful to you and eagerly want to keep their subscriptions. Leave any comments or new ideas below. I read them all and answer … Continued
The System to Grow Your Business
Your teachings have made a huge difference for me these past two years and I’m expecting some big gains this next year due to modeling my business after your pyramid. I’ll look forward to sharing the details with you sometime in near future. You don’t shortcut the shortcut. Hear people telling me they want to launch continuity programs or have … Continued
The Single Most Powerful Member Recruitment and Retention Tool
There are three key decision points in your membership lifecycle. All of which can swing in your favor with the same tool. Before I explain the tool and how you can use it, here are those decision points: When a potential member is considering joining your program. When a new member is trying to find time to engage in your … Continued
What Makes the Difference between Programs That Get Subscriber Member Engagement and Those with High Churn Rates
Within this video you’ll discover: The single-most important key transforming subscriber members from short time churn into long-term members. The source of huge profits in other businesses that becomes the largest liability for membership programs. Two examples of membership programs that generate maximum engagement from new members. Leave any comments or new ideas below. I read them all and answer … Continued
How I Overcome Distractions and Overwhelm
While my alarm is set for 5 a.m. each morning, I often wake by 4 a.m. Those are the trickiest mornings. As I lie there, trying to get back to sleep, I can make all kinds of side deals with myself. I’ll think, “I’ve been lying here 15 minutes, and now I’ve only got 45 minutes until it’s time to … Continued
The Secret Feature That’ll Transform Your Newsletter Into a Monthly Member Retention Device
After visiting me in Tallahassee for a consulting day, Ben Glass and his cracker-jack marketing director, Charlie Mann, put my newsletter formula into action. You can see some examples of how they now feature client stories to illustrate what they teach. These client stories make it easier to complete your newsletter, and they provide great instructional content for readers because … Continued
How to Onboard Your New Subscriber Members to Maximize Retention
Within this video you’ll discover: The key onboarding tool to make it easy for your new member to generate results. How do identify the single-most important first step your new member must take to become successful. How to get your members to engage in your program to move from being a member for a couple of weeks to becoming a … Continued
Content Creation Secrets from the Food Network
This has the power to transform everything you do in 2016. Imagine a magic wand that can make all the work you currently do more effective at generating customers and profit. This wasn’t as important years ago when the economy was good. Today, there are far more distractions, and consumers are a lot more discerning about where to spend their … Continued
What the Presidential Race Reveals About How You Can Build a Vibrant Tribe of Supporters
Over the last couple of months, I’ve seen a lot of The Skrob Report readers at mastermind meetings and events like GKIC’s Info-SummitSM and Infusionsoft’s PartnerCon. Everywhere I go, friends and readers of The Skrob Report ask me about the upcoming Presidential elections. Readers ask me who I think will win. Then they want to tell me who they think … Continued